Glamour, Giving Back, and Gift Bags: Inside the Collective Runway Show at Fashion Week at The Bellevue Collection
On Saturday, September 2025, The Bellevue Collection brought its signature polish to Fashion Week with The Collective Runway Show, a night of style, philanthropy, and celebration that reflected the region's growing appetite for fashion-centered experiences.
A Seamless Guest Experience
From the start, the evening was designed with the guests’ comfort in mind. Check-in was quick and efficient with ticket scanning, seating cards, drink tickets, and a gift card featuring exclusive Bellevue Square offers. A pre-show cocktail hour provided attendees time to mingle, network, and snap photos at the step-and-repeat before announcements invited guests to find their seats. Clear labeling of sections, rows, and seats alongside attentive staff guidance kept the flow smooth and stress-free.
The audience itself represented the best of the Pacific Northwest: a diverse mix of ages, genders, and ethnicities all brought together by a shared enthusiasm for fashion.
Fashion with Purpose
More than just a style showcase, The Collective Runway Show raised $62,000 for WWIN (Washington Women in Need). With 100% of ticket sales benefiting the organization, the event underscored the power of fashion to make a meaningful impact. WWIN provides scholarships and resources to help Washington women pursue higher education and careers, ensuring communities thrive through expanded opportunity.
Spotlight on Emerging Talent
The evening opened with the New & Next Designer Showcase, featuring eight promising designers from four local colleges. Each student, mentored by fashion designers Olayinka Ola and Deyonté Weather, and fashion show producer Terri Morgan, presented two looks in either the "Sportswear" or "Everywear" category. Bookended by capsule collections from their mentors, the student presentations offered an inspiring glimpse into the future of fashion and the dedication required to bring a collection to life.
Retail Meets Runway
The main event spotlighted styled looks from Bellevue Square retailers, including Nordstrom, Ann Taylor, Rodd & Gunn, Eileen Fisher, Tommy Bahama, Johnny Was, Escape Outdoors, Canada Goose, Reformation, Banana Republic, Macy's, Camper, Domino, ECCO, and Frankie4. Hair and makeup artistry by Sephora and Salon8 elevated each look, proving high-style moments can live at the intersection of retail and runway.
Every guest left with a curated gift bag filled with gift certificates and samples from Bellevue Square's mix of fashion, dining, and lifestyle brands; an elegant reminder of the collection's breadth of offerings as the night concluded with desserts and an after-party at The Forum.
Key Takeaways
The Collective Runway Show succeeded as both a glamorous showcase of seasonal style and a philanthropic and community-building moment. With its seamless production, thoughtful guest touches, and strong retail integration, the event proved The Bellevue Collection's ability to bridge commerce, culture, and cause.
Who Should Attend Future Shows?
Based on the 2025 experience, the target audience for future Bellevue Collection fashion events includes:
Fashion-forward locals seeking a polished evening of style and entertainment
Retail enthusiasts eager to see how leading brands translate trends onto the runway
Philanthropy-minded guests who want their ticket purchase to make a difference
Aspiring creatives and students looking for inspiration and mentorship opportunities within the regional fashion industry
With the right blend of retail relevance, production quality, and meaningful impact, The Collective Runway Show positions Fashion Week at The Bellevue Collection as a cornerstone event for the Pacific Northwest fashion calendar.
