EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist

One Strategic Event > A Full Calendar

This year, I chose not to attend New York Fashion Week and made CultureCon my anchor event. Here's why I'm rethinking event ROI and why the value of an event is about more than what you get out of it; it's also about what you bring to the room.

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EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist

Making the Most of Your NYFW Experience

Whether you're planning to attend New York Fashion Week with a very specific goal or you're just trying to soak up as much fashion and beauty as possible, a little strategy can go a long way.

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