EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist EDITORIAL Sable Williams, Brand & Experiential Marketing Specialist

One Strategic Event > A Full Calendar

This year, I chose not to attend New York Fashion Week and made CultureCon my anchor event. Here's why I'm rethinking event ROI and why the value of an event is about more than what you get out of it; it's also about what you bring to the room.

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